Tuesday, May 4, 2010

Integrating Email Lists and Facebook

Interesting little App from our preferred email marketing software partners ConstantContact which allows you to create a list sign up on your Facebook page.

We're just pulling together all of the elements of the integrated online marketing campaign for The Royal Golf Hotel and its sister hotels Loch Ness Country House Hotel in Inverness and Royal Marine Hotel in Brora and whilst creating their email tempalates and sign up lists we added the Sign Up tab to their Facebook page.

The Facebook Fans (or likees!) can now click on the the Join My List tab and sign up as they would from the hotel's own website. Seems to us a useful tool in bringing together opportunities for multiple distribution methods.

You can try ConstantContact for free for up to 60 days and of course The Edge will work with you in developing it into your overall online marketing campaign.

Find out more about ConstantContact with The Edge

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